“We really need to talk about your Facebook privacy settings …”

You know you’ve already had a conversation that starts like this …  but is your friend really to blame?  You saw the camera last night, you know everything ends up on Facebook, but still you pose to be papped doing body shots with Cowgirl Crystal, who really didn’t look like a man at the time! 
The [...]

A Meerkat beyond compare…

I have a question for you today… “How do you make an interesting, involving and innovative price comparison website Ad campaign?”  The answer … “It’s obvious, enlist the help of a Russian meerkat named Aleksandr!”
Aleksandr Orlov the Russian meerkat has become a media phenomenon.   He entertains over 660’00 friends on Facebook, and 31’000 Twitter followers [...]

Biggin’ it up: verb – (slang) Giving significant respect or acclaim

Not too long ago, whilst checking out the Lynx Australia Party across the Internet campaign, I noticed that Lynx has a Facebook page.  Not unusual nowadays; Gorilla’s on Facebook, Redbull and Quiksilver are on Facebook, even my local Sainsbury’s (a Supermarket in the UK) is joining the party.  But what does having a Facebook (or any [...]

Lynx parties across the Internet

Party across the internet is no ordinary online ad campaign … Lynx in Australia are embracing a form of communication that our generation can truly relate to, social networking.  Blogging, tweeting, facebooking, and all those super-quick ways of keeping up with the latest is, lets face it, a way of life (you should know, [...]

Status Writers Block

Late last night, comfortably tucked into my bed, Ninja Turtle PJ’s and hot cup of cocoa in tow, I was disturbed by the shrill tone of my Blackberry announcing a Facebook message had arrived.  As it turned out, some helpful soul (who I am “friends” with apparently) was kindly letting me know that my services [...]