Drumming Gorilla getting in the Mood

At the risk of jumping on the “I love the Cadbury drumming gorilla” bandwagon (you know how much we love Gorillas here!) I have a few things about the wicked Cadbury ad campaigns that I would love to get off my, hairless, chest!

This has all been brought on by the recent release of the full-length, Ghana-inspired song ‘Zingolo’ featuring Ghana’s premiere rap outfit Tinny.  This tune is another mad cap, quirky and down-right brilliant offering from a Glass and a Half Full Productions and further evidence of why the Cadbury ads have been, and should be, getting so much attention.  The song is a celebration of the company’s move to FairTrade. After 101 years of using Ghanaian grown cocoa beans Cadbury wanted to celebrate this new move with all the buzz, noise, dancing and bright colours of Ghana.

That's one big cocoa bean head

The title of the song ‘Zingolo’ means ‘enjoy it’ and it was this translation that kind of provoked me to start typing.  My initial thought was “perfect, very clever, the title fits and builds on the whole ethos of the Glass and a Half Full of Joy thing. Good job!”  However, this opened a whole can of worms.  Take two pairs of dancing eye brows, a team of racing airport ground-crew vehicles (my personal favourite), add one drumming gorilla and some retro tunes and what do you get? What does it all actually mean? Hmm … (more…)