Posts Tagged ‘apple’

Why Apple isn’t laying charges against Gizmodo over their lost prototype.

Wednesday, April 21st, 2010

When prototypes are lostBig news over the last few days has been a 4G iPhone prototype supposedly discovered in a bar and ending up in the hands of the guys at Gizmodo. Skeptics abound as to whether the whole thing is legit, whether the phone is the real deal and just skepticism and cynicism in general.

No matter the elements of truth or fiction, no marketer could have dreamed up a better supply of buzz. Or did they….?

Apple apparently made it known the phone was lost, there are indications that it is genuine and their behaviour’s consistent with wanting to get their prototype returned to them. (more…)

Don't Piss off the Network Super Hubs

Friday, July 31st, 2009
Forthake thy iPhone, for it doeth evilth.

"Forthake thy iPhone, for it doeth evilth."

Jesus’ sermon on the mount may be a little over the top, but the analogy isn’t. When a man widely recognised as one of the most influential on the internet along with a well respected programmer and the senior writer of an influential tech news service all abandon the iPhone for a variety of reasons, people are going to take notice and, possibly, take action. (more…)