I think it’s important to give props where they’re due, and they’re definitely due here. DC co-founder Ken Block has re-written the rules when it comes to putting your money where your mouth is. Not only does he live the brand he runs, he’s become so accomplished in one of their spheres of influence that he’s essentially put himself on the team. Is that some sort of meta-phenomenon? Does he have a sponsor contract? Who cares, when he can drive, and envision videos, like this. (more…)